The business units of DJG - Dr. Jung Group

With the merger of its former subcompanies Jung & Jung, Pharma Direkt, Mefos and Eurecon in 2010, the DJG has united its services of comprehensive healthcare communication in 6 business units. Focus is on marketing and communications and marketing of pharmaceutical products in all phases of the product life cycle.

The business unit marketing & medical information, former Jung & Jung, is specialised in closed loop marketing and offers individual sales concepts involving targeting- and profiling analyses for sales force management and the instruments telephone marketing, direct marketing, neuromarketing and sales promotion. Specialised in direct marketing and telephone marketing, Pharma Direkt is merged into the business unit dialogue marketing with its focus on multi channel marketing. The marketing research institution for the healthcare business Mefos is now the business unit market research & business analytics. The fourth new business unit is named pr & eventmanagement, former Eurecon. The range of DJG is completed by the business unit consulting & account and project management and the business unit IT & data warehouse.